People tend to respond better to offers of carrots rather than threats of sticks. The UFC could heed this simple lesson and focus less on hunting down and prosecuting stream jackers who mirror fights online for free and instead focus on making a more compelling argument to not jack the stream (why yes, that does sound filthy).Add an extra value to the purchased and legal stream, a free tshirt from the event, xx percent off an item at the UFC store, access to archived fights, 15 minutes in a closet with ring girl Arianny Celeste. I don't know, I'm just brainstorming. Anyway. The way to more buys is to look at the good side and see what can be done to encourage more of the good and not worry so much about the bad.